Salon Iris
Branding, Website, Digital Marketing
The Challenge:
Salon Iris is a program, created by Daysmart Software, designed specifically for salon and spa business management. With a loyal client base and a growing need to remain competitive in the mobile software space, they needed a rebranding of their visual identity.
The Solution:
Looking closely at competitors in their market and gathering information on their client personas, we created a new logo, visual identity system, website, and digital marketing pieces. Armed with a fresh image, Salon Iris can now speak to their clientele more authentically.
Logo & Brand Style Guide
Website
Digital Marketing
Digital display & social media ads were created to support their external marketing efforts. Through these campaigns, Daysmart Software was able to target Salon Iris' unique audience with messaging that would speak authentically to them.
